The guide to 3PL marketing

For 3PL operators, the bulk of their time is often consumed by shipping, inventory management, and client handling, leaving little room for business expansion. With 74% of 3PL providers citing client acquisition and retention as a major hurdle, the solution lies in tailored marketing programs targeting potential clients.

Key takeaways:

• Understand the challenges faced by 3PL providers in client acquisition and retention.
• Discover the most effective digital marketing practices tailored for 3PL.
• Dive into inbound marketing strategies and tactics to attract potential clients.
• Explore outbound marketing approaches to proactively reach and engage with prospective clients.